6 Month Digital Marketing Course
- Time Duration : 26 weeks
- Skill Level : Advance Course
- No. Of Students : 15 Students
- Pass Percentage : 95%
- Certificate : Yes
- Internship: Yes (Additional 6 Months)
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Course Fee
INR 70,000
COURSE DESCRIPTION
A 6-month digital marketing course typically provides a more in-depth and comprehensive education compared to shorter programs. Here’s a detailed breakdown of what you might expect from a 6-month digital marketing course:
Definition and Scope: Learn what digital marketing is and why it’s essential for modern businesses. This includes understanding digital marketing channels, strategies, and their impact on business growth.
Digital vs. Traditional Marketing: Explore how digital marketing differs from traditional methods and the benefits of digital channels.
COURSE MODULE
Definition and Scope: Learn what digital marketing is and why it’s essential for modern businesses. This includes understanding digital marketing channels, strategies, and their impact on business growth.
Digital vs. Traditional Marketing: Explore how digital marketing differs from traditional methods and the benefits of digital channels.
Search Engine Optimization (SEO):
On-Page SEO: Learn about keyword research, meta tags, content optimization, and site structure.
Off-Page SEO: Understand link building, social signals, and other strategies to improve site authority.
Technical SEO: Dive into website performance, mobile optimization, and site security.
Content Creation: Techniques for creating engaging and valuable content for different platforms.
Content Strategy: Planning and managing content across various channels to meet marketing goals.
Content Distribution: Effective ways to share content through blogs, social media, and email.
Platform Strategies: Learn how to use platforms like Facebook, Instagram, LinkedIn, and Twitter effectively.
Content Creation and Scheduling: Techniques for creating platform-specific content and scheduling posts.
Google Ads: Setting up and managing search and display ad campaigns.
Social Media Ads: Creating and optimizing paid ads on platforms like Facebook and Instagram.
Budgeting and Bidding: Managing ad budgets and understanding bidding strategies.
Google Analytics: Setting up and using Google Analytics to track website performance and user behavior.
Google Search Console: Maintain site’s presence in Google Search results. It provides valuable insights into how Google crawls, indexes, and ranks your site. Here’s an overview of how to learn and use Google Search Console effectively:
Developing a Strategy: Learn how to create a comprehensive digital marketing strategy that aligns with business goals.
Current Trends: Explore the latest trends in digital marketing, such as AI, machine learning, and voice search.
Future Outlook: Understand potential future developments and their implications for digital marketing strategies.
Projects and Case Studies: Apply what you’ve learned through real-world projects and case studies. This hands-on approach helps consolidate your knowledge and skills.
Internship: Get Additional 6 Month Internship Certificate. No additional charges.
Tools Training: Gain experience with essential digital marketing tools and platforms, including Google Ads, SEMrush, and social media management tools.
